Whats all this mention of SHRED?

Am I being indoctrinated into a cult?

Is there free marmalade on offer?

Well, YES and NO;

SHRED is one of the most common buzzwords embracing all branches of extreme sports and is taking MTB media by storm, however, beyond all the marketing, there is much to be said for SHRED in its purest form, a celebration of human potential and achievement, served with a delicious slice of fun

Here is a leading world authority on the subject: SHRED GURU

OK, I reckon I’m ready to embrace the SHRED, it seems harmless enough, but what of all this BIG nonsense?

BIG is written BIG because it stands for Bike Instruction & Guiding, or if you prefer Biking In Glencoe. BIG UP!!